One of the most important aspects in the creation of a web site is web page design. A web site consists of a number of different web pages linked together through hyperlinks. Web site size varies significantly, with some web sites consisting of an index page and two or three pages linked to it, while others consist of many different levels of organization and hundreds of pages.
An example of this is blogging web sites. These have a home page, which generally has links to the most recent posts as well as categories of posts, links to information about the author, forms for leaving comments and often links to external sites. For many blogs, this will result in hundreds of distinct pages.
There are many different aspects to web page design. One of these is the background image. Some web pages use a detailed image behind the text. This can make it very difficult to read what is written on the page, as well as making it confusing to follow the layout of the site. Effective web pages use a simple background, often one that is a single color or a color gradient.
Additionally, a header image may be used, which often contains the site logo. This is used to draw the reader's attention to the top of the site, which generally contains the most important information, such as the name of the site and what it hopes to accomplish. A design such as this is clean and organized, which helps the viewer to understand what the purpose of the site is, and what parts are relevant to what they desire.
When building a web site, the overall image that the site is to represent needs to be carefully considered. Each web page could contain completely different formatting, colors, and backgrounds, but if this is done the reader tends to not realize that all the pages are interconnected. Thus, there is generally a theme that runs throughout all of the web pages for a given site.
Most common is the template. This is where each webpage uses the same template or a similar one. For example, many websites keep the same sidebars and headers for each page within the site and change the content to be specific to that page. This allows for easy navigation throughout the site.
Other sites change the formatting from page to page, but keep some consistent elements, such as always using the same colors, logos and backgrounds. The advantage of this is that it allows for much more flexibility in the content that is placed on pages, which can be important for presenting information. Generally, if you hire someone to design a web site, template based methods are much cheaper than those that use different layouts on each page, as the coding is more complicated for the latter.
How you design your web site and the individual web pages entirely depends on what you are trying to accomplish and who your audience is. It is important to consider this in depth before you decide how you will go about this task. No matter what the aim of the site, web page design is a crucial factor in determining the overall effectiveness of your site.